Serving efficiently in the on-demand industry is very important as the market provides a level playing field for all players. DoorDash as a fairly new player in the food delivery industry and is aware of the strong competition they have to face on a daily basis. Providing a service that is attractive for both consumers and drivers is important to DoorDash. Launched in 2013 by Evan Charles Moore, Andy Fang, Stanley Tang and Tony Xu, DoorDash currently operates in just major cities in the US cities and seems to be a company drivers want to drive for.
DoorDash’s Distinct Features
- a self-learning dispatch system that adapts to certain variables such as expected demand
- a capacity algorithm to anticipate how many drivers they’ll need on duty during a particular period
- smart technology around preparation time, so driver’s don’t arrive too early – before the food is ready; too late – when the food’s getting cold
- A planning system that allows drivers to pick up from multiple places and deliver to the consumers in batches, rather than just dealing with one order at a time
They ensure that the three parties (the consumer, the restaurants and DoorDash) involved in the transaction have the easiest time getting things done. Customers are able to clearly follow their order – tracking and receiving their food at the most appropriate time. Restaurants, on the other hand, are able to leverage an additional point of sales and a new channel of advertising their services.
DoorDash, as already stated, offers seamless food delivery to customers. However, other factors come together to form the convenient service they are widely known for.
- There are no set-up or monthly fees for being on the DoorDash platform
- DoorDash employs its own delivery couriers.
- Payment is made easily through credit and debit cards
- Tipping the driver is appreciated but not required
- You can get your favourite restaurant on DoorDash by mailing email@example.com
- You can ask for extras or customize your order in any way by just adding your request in the ‘special instructions’ space provided
- If you ever have an issue and you need a refund, you are allowed to mail the previously stated support mail and your issue will be rectified as soon as possible
Pricing (How much do dashers earn?)
DoorDash drivers (called dashers) can make good money and they also keep 100% of the tips.
Dashers are paid $6 per delivery and an average of $10 – $15 per hour. In any event that a driver does not make up to $10 in an hour, DoorDash pays the difference to the driver. Drivers drive anytime they like as the work is quite flexible. For the partnering restaurants, DoorDash takes an undisclosed cut off the cost of orders placed through its system.
Do you want to drive for DoorDash, see below:
Basic Requirements for DoorDash Drivers
- Drivers must have clean driving records
- Drivers must be 18 or older with at least 1 year of driving experience
- Drivers cannot have any major violations in the last 7 years, including: DUI, Reckless Driving, Homicide or Assault, driving with a suspended license, Failure to stop or report and driving with a license that is suspended or expired
- Drivers with less than 2 years of driving experience cannot have any incidents* in the last 3 years
- Drivers under 21 with more than 2 years of driving experience cannot have more than 1 incident* in the last 3 years
- Drivers 21 and older with more than 2 years of driving experience cannot have more than 2 incidents* in the last 3 years
- You must pass a background check.
The present DoorDash regions are: Northern California, Southern California, Seattle, Minneapolis. Other cities includes: Houston, Indianapolis, Phoenix, Dallas, New York City, Chicago, Brooklyn, Boston, Washington DC, Atlanta, Manhattan, See More…
There have been a lot of postulations that DoorDash will do well if the scope of the business is widened to adopt other on-demand services. We have to wait to see if this is a business model they will consider as the company seems to be doing very well in food delivery for now.
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